Product feed management is the process of creating and optimizing product feeds. These feeds are XML or CSV files that contain information like product titles, descriptions, and prices. The format of the XML/CSV file follows predefined feed specification set by certain selling or advertising channel. Koongo's product feed manager simplifies this process with 500+ predefined feed templates, allowing you to create and optimize your data feed in four easy steps:

As a result, Koongo generates the product feed tailored to your chosen channel. Furthermore, Koongo's data feed manager enables advanced optimization through text and mathematical operations applied to your product data during export into the feed.